What is Gamification?
In short, Gamification is the use of game thinking and game mechanics in non-game contexts to engage users in solving problems. Gamification is applied to improve user engagement, return on investment, data quality, timeliness, and learning.
Gamification typically involves applying game design thinking to non-game applications to make them more fun and engaging. Gamification has been called one of the most important trends in technology by several industry experts and can potentially be applied to any industry and almost anything to create fun and engaging experiences, converting users into players.
If your product is delivered in any form of packaging, SplashPlay can be easily be incorporated by including our QR Code/SMS Keyword game initiation Icon. In doing so, consumers -- enjoying their breakfast cereal, savoring a cup of coffee, or reveling in the consumption of their favorite libation -- can become actively engaged in “Your” personalized and unique trivia game that entertains, reinforces your brand, conveys your message, and delivers valuable coupons and offerings.
In addition to increased engagement, SplashPlay’s Gamification solution incorporates a unique revenue sharing strategy where our Gamification Partners share in SplashPlay’s revenue providing valuable and often needed additional profit margin.